With the idea that your work will communicate to a specific audience,
what questions are you asking that audience?
I am asking them to emote. To think about the topic, and how it would feel in that scenario. To ask them has any moment of their lives have they felt powerless and controlled, and taking that and magnifying that feeling.
Who is your audience?
My audience is the general public, the everyday person. It is hard to narrow down because it is work which should and could been seen by anyone. It is for the public domain.
When the work is seen on its own, and you are not there to back it up,
what do you want people to think about when they look at your work?
I think titling and naming my pieces will be important, especially as I have moved away from a more literal approach, and continuing to experiment with the idea of the red thread/wool being a symbol and metaphor for power and control.
I want the images to make people think and reivaluate their own ideas of domestic abuse. I when then to see something, a memory in themselves, where to can feel, even a snippet of what it is like to be in a relationship, abusive, toxic and manipulative.
I don’t wish to spell it out for them so clearly that the problem is just own and they are just viewer watching in. But also thinking about this mask these relationships have, and how they are nearly never outwardly projecting what they are actually like. I want them to have snippet into the world of an abusive relationship.
How will people benefit from your work?
I am wanting to raise awareness for an issue which has become such a crisis, even before Covid, but it has gotten worse and made it more visible. But statistics and even the news reports we have received through-out the pandemic, doesn’t make people view it as their problem to fight. However I wish for my work to emote with the viewer and link the issue the feelings and emotion behind it, and what people experience during these traumatic experiences. Maybe wanting to promote donations to Women’s violence charities, but also make survivors know and feel like they are not alone.
In a dream scenario, how would you like to financially benefit from
this work? For example, would you like a gallery to sell it?
A publication house to market it? An advertising agency to
commission you? An illustration agency to represent you? You choose.
I would love my work to be able to be exhibited in galleries, not just to sell but obviously that is always helpful and would be the dream scenario, but also for exposure, but not for myself but issue I am trying to be an activist against, and raise awareness for.
But also creating work for charities to promote donations.